Is this the ultimate Google hack? Cheeky blogger tricks the internet into thinking he's Britain's sexiest man - even ranking above Robert Pattinson

Blogger Tom Church says he wanted to expose false beauty standards

Uploaded a picture of himself entitled 'Britain's Sexiest Man' to free sites

Tagged it with the same term and used 'pinging' service to notify Google

Within weeks, he ranked above Twilight star as Britain's sexiest man

If you google 'sexiest man in Britain' you might expect to find Tom Hiddleston, David Beckham of Robert Pattinson top of your search results. 

But blogger Tom Church has tricked the search engine into thinking he's the hottest man in the land with a few simple hacks - officially beating the former footballer and the Twilight heartthrob at the top of the rankings. 

The London-based tailor and bestselling author of How To Live For Free embarked on his mission to expose false beauty standards promoted on search engines.

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Blogger Tom Church has tricked google into thinking he's the hottest man in the land with a few simple hacks

'Over a million people a month search for “Britain’s sexiest man”, “sexiest man in Britain” and other related phrases on Google,' Tom explained via his blog.

'I got the inspiration to chase this lofty title after my girlfriend said she thought David Beckham was the sexiest man in Britain.'